ABOUT THE ENTREPRENEUR MASTERMIND SHOW: 

Lucky you! You get to listen in on real-life Mastermind conversations. In this episode, you’ll hear from an Entrepreneur CEO sharing a business challenge.

Then a group of smart business owners will give that person nitty-gritty, honest insight and practical advice to solve that problem.

Be prepared for your own “ah-ha’ moments as these entrepreneurs share their no-bullshit experiences of what’s working in business today.

THEN join the After Party. Connect with other full-time, experienced entrepreneurs to talk about the challenges and solutions that were brought up in the Show. We are a small community of experienced business owners (no newbies) who show up to genuinely connect help one another grow our businesses. This isn’t your typical Facebook Group. Everyone is vetted before being allowed into the group. Click here to join. 

 

ON THIS EPISODE’S MASTERMIND HOT SEAT: SENSI GRAVES

ABOUT SENSI: Sensi is a professional kiteboarder, swimwear designer, entrepreneur, writer, and kiteboarding coach. In 2007, Sensi tentatively signed up for a kiteboarding lesson in North Carolina’s Outer Banks and immediately fell in love. Just two years later, she applied to be a kiteboarding coach, relocated to the East Coast, and started collecting accolades. The Hood River, Oregon, local regularly places in the top three at some of the biggest international kiteboarding invitationals, garners continuous coverage in kiteboarding magazines, and even launched her eponymous swimwear label, Sensi Graves Bikinis, to meet the demands of her sport (after losing one too many string bikinis in the surf, she decided to tackle the job herself and design suits that actually stay on in rough conditions). Sensi has been featured in countless online and print publications including: The Kiteboarder Magazine, Kiteworld, IKSURF Mag, The Kite Mag, KiteSpain, Barefootkings.com, Womenwhohustle.com, Stillstoked.com, and kitesista.com. She has been nominated for AWSI Kiteboarder of the year for the last four years and in 2017 ranked 3rd on the Kite Park League World Tour. Her bikini line has been recognized by Self Magazine as a top suit for sports and is the winner of the 2017 SELF Healthy Living Awards. Sensi Graves Bikinis has also been featured in SUP the Mag, on Grindtv.com, on ESPNW.com and on Goldfishkiss.com among others.

SENSI’S MASTERMIND HOT SEAT TOPIC: How do I attract, inspire and get people on board with my vision? How do I best serve my retailers and get them to share our story so we can build customer and brand awareness and loyalty?
 
IT’S IMPORTANT TO SENSI BECAUSE: Our retailer sales have been stagnant and bringing on new retailers has been a slow, hard road. We don’t have any pounding the pavement to show the line and I believe this will help us get the word out about the brand.
 

 

WATCH THE MASTERMIND HOT SEAT HERE: 

 

 

 

LISTEN TO THE MASTERMIND HOT SEAT HERE: 

HERE’S WHAT SENSI HAD TO SAY ABOUT THE MASTERMIND EXPERIENCE + PROGRESS SINCE BEING IN THE HOT SEAT:

“Hello. My name is Sensi Graves and I’m the founder of Sensi Graves Bikinis where we make active swimwear and our mission is to empower women to get out there and do what they love by giving them a tool that they can rely on.

Recently I was part of a Mastermind group with Kickass Masterminds and I have to say it was an awesome experience.”

“My goal with the Mastermind was to brainstorm ways to bring on and retain talent in the sales rep position of our company. And so far I have actually created a job description and tried to really pinpoint what exactly we were looking for. I’ve reached out to some of our biggest retailers and asked them who their sales reps are and who their recommendations are.

Finally, I’ve also tapped into our customer base. We have an email subscriber list that we communicate with weekly and I put a big ask on our most recent newsletter if anyone has any interest in our existing customer base because as one of the other Mastermind members pointed out, that those people might be the most stoked to actually be involved with the company, our customers.

So, my name is Sensi Graves. You can find me at sensigravesbikinis.com, on Instagram and Facebook. Thank you so much.”

 

CONNECT WITH SENSI HERE: 

Website

Facebook

Instagram

 

ALSO IN THIS ONE-TIME MASTERMIND:

Tyler James is the founder and lead educator at ComixLaunch, where he helps writers, artists & publishers crowdfund their dream projects, and is the publisher of ComixTribe, a comic book, graphic novel, and children’s book imprint. He’s also a writer, artist, award-winning game designer and has a Master Degree from the Harvard Graduate School of Education. Check out Tyler’s Episode 54 here.

Lindsay Padilla is the ex-professor-turned-entrepreneur behind Build a Better Beta, an online program that helps influential experts release courses to their audiences quickly and easily, so they can focus on their teaching. The Better Beta Framework was born out of her tenure-track years teaching adults online at a community college and the ridiculous amount of learning she’s done in all things education. With this unique background, she is also the rambunctious host of the Academics Mean Business Podcast and Community, which shares the journeys of other academics who have made the leap into entrepreneurship. Check out Lindsay’s Episode 56 going live November 19, 2018.

RM Harrison is a pivot consultant and the author of The Pivot Map. She helps women entrepreneurs navigate career change to cultivate fulfilling, sustainable success. After fumbling face-forward through a major pivot of her own, RM was determined to use her hard-learned lessons to help other women entrepreneurs maneuver the uncertainties of career transition—avoiding the same mistakes and unnecessary setbacks that she experienced—on the path to pursuing their fullest potential. When she’s not glued to her laptop working, she enjoys brunching, people-observing, and scouting for the best craft beer around her new hometown of Austin, TX. Check out RM’s Episode 57 going live November 26, 2018.

 
 

 

Podcast audio editing and custom music by the awesome Zack David. Need custom music or podcast editing? Check him out: http://www.zackdavid.com